There are requirements for joining Clutch’s certification program, which is designed to help socially and/or economically disadvantaged vendors market their businesses and connect with buyers who seek their services.
There is zero cost to apply for Clutch’s certification program. The criteria to become Clutch-certified are as follows:
Minority Certification
- Must be at least 51% owned by minority group members who are US citizens. We abide by the federal definition of minority groups, “by a member (or collection of members) of four ethnic or racial groups: African Americans, Asian Americans, Hispanic Americans, and Native Americans” with the addition of members from MENA; the Middle East and North Africa.
- Companies without a previous third party certification are subject to a video interview, where they verify their application information.
- Companies may be subject to additional proof of identification
Veteran Certification
- Be at least 51% owned by a veteran
- Companies without a previous third party certification are subject to a video interview, where they verify their application information.
- Companies may be subject to additional proof of identification
LGBTQ Certification
- At least 51% owned by an LGBT person
- Exercises independence from any non-LGBT business enterprise
- Companies without a previous third party certification are subject to a video interview, where they verify their application information.
- Companies may be subject to additional proof of identification
Women Certification
- At least 51% owned by a woman
- Companies without a previous third party certification are subject to a video interview, where they verify their application information.
- Companies may be subject to additional proof of identification
*Definitions subject to change