Participating companies are able to pick their monthly budget. The minimum monthly budget is $1,000.
When a visitor on Clutch clicks an ad, they get redirected to the company’s website, and the company’s indicated cost-per-click (CPC) is subtracted from their monthly budget. Companies choose their CPC starting at $5 per click. Advertisers with higher CPCs are more likely to receive more ad impressions and clicks to their website.
Any unused budget in a given month rolls over indefinitely to future months’ ad spend.