How Do I Ask My Clients to Leave a Review on Clutch?

Clutch uses a simple but thorough review process to collect the highest-quality client feedback possible.

Explain the value of leaving a review on Clutch:

Clutch reviews are different from other rating & review sites. We seek detailed feedback from every reviewer, and our verification process offers transparency about the legitimacy of the reviewer's identity.

According to Moz, 68% of consumers say review sentiment influences the trust they place in a business partner. Your online reviews matter, and it's okay for you to say that to your clients. Check out these 6 tips for all business owners to master when requesting and leveraging online reviews.

Let your clients know that their feedback will help your team improve and gain visibility online. If your agency currently asks clients to serve as references, mention that a detailed Clutch review may eliminate their need to be on future phone calls on your behalf.

If your client has already left your company a review on other sites, explain that Clutch reviews are different. Should they choose to schedule a phone interview, they’ll be taking part in a quick, 15-minute conversation, without having to write anything.

There are multiple ways to ask your past and current clients for reviews. Here are a few proven tactics to try:

Email: Send a catered email to your client and CC your Clutch analyst. Get your clients' approval before submitting their contact information for a review.

In-Person: Introduce your presence on Clutch during a meeting or at the beginning of your engagement to set the stage for their future review.

Web: Incorporate Clutch badges or widgets on your website to direct clients to your profile. You can also post a Clutch badge on social media asking clients to provide a review.

Here is some sample language you can use:

Hello, 

Our company is collecting client reviews on Clutch.co. Your feedback will help us improve our services and gain exposure to new clients.

Reviews on Clutch take 10-15 minutes, and you can provide one over the phone or by writing one online. You'll have the option at the end of the review to attribute it or remain anonymous if you prefer.


Once your clients agree to leave you a review, have the teammate that has access to the Clutch profile to submit your clients' information here. After you submit them, we'll reach out to collect their review.