--- title: How Do I Get the Most out of Sponsorship? description: Maximize your Clutch Sponsorship by optimizing service lines, collecting reviews, tracking traffic, and measuring results. --- [Skip to content](https://help.clutch.co/en/knowledge/how-do-i-get-the-most-out-of-sponsorship#main-content) ![White_new_logo-1.png\]](https://help.clutch.co/hs-fs/hubfs/White_new_logo-1.png?height=40&name=White_new_logo-1.png) Open main navigation Close main navigation - [Still need help?](https://help.clutch.co/contact-us) [Still need help?](https://help.clutch.co/contact-us?hsLang=en) How can we help you? - There are no suggestions because the search field is empty. 1. [Help Center](https://help.clutch.co/en/knowledge?hsLang=en) 2. [For Service Providers](https://help.clutch.co/en/knowledge/for-service-providers?hsLang=en) 3. [Sponsorship and Clutch Verified](https://help.clutch.co/en/knowledge/for-service-providers?hsLang=en#sponsorship-and-clutch-verified) # How Do I Get the Most out of Sponsorship? ## As a Sponsor, you can take specific steps to increase your exposure to buyers and win new business. ### **Service Line Adjustments** Work with our team to optimize the **service lines and focus areas** on your profile. This ensures that you’re eligible to list on our service-specific directories, especially the pages you’re sponsoring. 👉 Additional tips for optimizing your service lines can be [found here](https://help.clutch.co/en/knowledge/identify-optimize-service-lines?hsLang=en). ### **Collect Recent Reviews** Sponsors of the same tier are sorted by **organic Clutch Rank**. To improve your rank and maximize your position on a directory, [continue to collect recent reviews](https://help.clutch.co/en/knowledge/how-to-ask-clients-to-leave-clutch-review?hsLang=en). - We recommend collecting reviews **at least quarterly** to maintain and improve your sponsored and organic positions. - Read more about the [Clutch methodology](https://clutch.co/methodology). ### **Opt Into Verification** Once you’re a Sponsor, take advantage of the **Clutch Verification program**. - [Clutch Verified Partner](https://clutch.co/methodology#verification) eligibility is included in Sponsorship and helps buyers understand, evaluate, and trust who they work with. - Verified profiles appear **above non-verified profiles** on our research pages, increasing your visibility across the site. ### **Monitor Your Traffic** Track visitors to your profile by adding a [Unique GA4 Measurement ID](https://help.clutch.co/en/knowledge/track-profile-performance?hsLang=en) to your profile. You’ll be able to see how many clicks you’ve received from your Sponsorship by navigating to: **Acquisition → Campaigns → All Campaigns** - Each ‘Visit Website’ link in your sponsored placements uses a special URL with **UTM tags**, which help you track referral traffic. - Compare Clutch traffic with other lead sources to measure value. 👉 [Learn more about using UTM tags for your Clutch presence](https://help.clutch.co/en/knowledge/track-profile-performance?hsLang=en). Note: Users who navigate from your Sponsorship placement → profile → website will not be tagged with the sponsorship-page-specific link. ### **Track Conversions** - Create **custom landing pages** that send visitors from Clutch directly to your contact form or conversion page. - Track results from Clutch leads to attribute success to your Sponsorship campaigns. - Ask your prospects where they found you. Many buyers who discovered you on Clutch or The Manifest may still say “Google” since most of our visitors come from organic search. ### **Track Results Over Time** Sophisticated buyers often take weeks to months to: - Narrow down their shortlists - Consult their internal teams - Decide which agencies to partner with We recommend evaluating Sponsorship success over a period of **3 months or more**. Vendors that spend less over a longer period tend to see more attributable results than those that spend heavily in a short time. --- ### **Not Sure if Sponsorship Is Right for You?** Our team can help you decide which option is best for your business. 👉 [**Contact Us**](https://help.clutch.co/help-center-book-call?hsLang=en) for tailored recommendations.   - [About Clutch](https://help.clutch.co/en/knowledge/about-clutch?hsLang=en#main-content) - [What Is Clutch?](https://help.clutch.co/en/knowledge/about-clutch?hsLang=en#what-is-clutch) - [Write for Clutch](https://help.clutch.co/en/knowledge/about-clutch?hsLang=en#write-for-clutch) - [Contact](https://help.clutch.co/en/knowledge/about-clutch?hsLang=en#contact) - [Policies and Compliance](https://help.clutch.co/en/knowledge/about-clutch?hsLang=en#policies-and-compliance) - [For Buyers](https://help.clutch.co/en/knowledge/for-buyers?hsLang=en#main-content) - [How Clutch Evaluates Companies](https://help.clutch.co/en/knowledge/for-buyers?hsLang=en#how-clutch-evaluates-companies) - 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